Afro Gurl

Set sometime in the distant future, “Afro Gurl” is an animated web and comic series about a sensitive, Black, German, and queer self-proclaimed defender of justice.

Through humor and vulnerability, “Afro Gurl” is a comic and animated series that highlights some of the nuances, hardships, emotions, and triumphs of growing up brown, Black and gay. This story follows our main hero, Afro Gurl, and their puppy, Luke, as they serve justice and fight their way across the country searching for peace and refuge.

Click here to view animated mini episodes. 

Credits ︎︎︎

Creative Direction: Christina Moreland
Writing: Christina Moreland
Illustration & Animation: Christina Moreland
Logotype: Simon Walker

Sony Music: Darlene Love’s “Christmas” Animated Music Video

Official animated music video for Darlene Love’s famous song, “Christmas (Baby Please Come Home)”. Our story follows the journey of a little girl and her adventure through town as she searches for her wandering pup and discovers the wonders of Christmas.

Cartoons, animations, and family movies from the 1950s and 1960s hardly featured people of color or Black people. This story aimed to be more inclusive and accurately represent what the “average American” family looks like, while referencing vintage cartoons.

Credits ︎︎︎

Creative Direction: Christina Moreland
Animation: Zajno
Production: Ash Peters
Illustration: Christina Moreland
Storyboard: Christina Moreland

ARKET: Artist Edition

Illustrations and cartoons created for ARKET’s Artist Edition series. With so much hardship in the world today, it can be easy to become overwhelmed by turmoil and negativity. We wanted to create a children’s collection that embraced simplicity and focused on illustrations and themes that felt uplifting, mindful, tender, and forthright.

Inspired by educational cartoons for kids and the “Daily Tips For a Better Quality of Life” series, these pieces explore the juxtaposition between playful cartoons and serious, emotional concepts and also serve as gentle reminders for us all. 

Read about the full collection here.

Credits ︎︎︎

Creative Direction: Christina Moreland, Lucia Garcia Rey
Illustration & Animation: Christina Moreland
Copywriting: Rocio Garrido Rus
Production Manager: Ann-Sofi Osvald
Production Company: ALANA
Photography: Hugo Aldatz

REI Co-Op: Cooperative Action Network

Illustration work for REI’s nationwide campaign, the Cooperative Action Network. Through this toolkit, people will be able to take stances on policies and legislation that impact the outdoors, such as climate action, outdoor equity, and protecting the places we love (like National forests and public parks).

As outdoor related activities, regulations, and accommodations have not always been inclusive or accessible, our goal was to emphasize diversity and accessibility in the outdoors.

These illustrations are live on rei.com/action/network, in email newsletters, and on gift cards located in stores nationwide.

Credits ︎︎︎

Creative Direction: Julia Ondrich
Illustration: Christina Moreland

Lagniappe Bakehouse

Located in New Orleans, Louisiana, Lagniappe (/Lan’yap/) Bakehouse is an independent, cottage bakehouse by pastry chef Kaitlin Guerin, providing an elegant and nostalgic pastry experience that celebrates and reconnects the Black foodways of the South through local, seasonal ingredients and community.

More details coming soon.